Meet the Team
David HowarthChief Executive
As Chief Executive, I'm proud of the courses we teach as one of the UK's leading training organisations.Read more: David Howarth
Lyndsey HopeManaging Director
I manage nationwide blue-chip accounts for Imperative Training as well as manging sales for Imperative Supplies.Read more: Lyndsey Hope
Emma LloydCreative and Marketing Manager
My main goal is to drive the business forward through brand awareness and online marketing activity.Read more: Emma Lloyd
I am the accounts department manager and I make sure the companies finances are running smoothly.Read more: Kath Parr
I manage the defibshop team and ensure that our customers receive the best level of service possible.
I oversee the defibshop sales team and help them develop their skills as Product Specialists.
I ensure that all employees are happy within their roles and the company is compliant to various laws.
Frank CrossMedical Director
Frank is a consultant general and vascular surgeon.Read more: Frank Cross
Keith WebbAED Product Specialist
As part of the sales team, I ensure all organisations are aware of the benefits of access to a defibrillator on site.Read more: Keith Webb
Georgina MerryWarehouse Co-ordinator
I ensure products and packages are processed efficiently to go to our customers and clients.Read more: Georgina Merry
Faye ThetfordTraining and Quality Manager
I manage and support the trainers with their needs and internally verify completed course paperwork.Read more: Faye Thetford
Amair AhmadWarehouse Administrator
The role of Warehouse Administrator involves getting orders processed and ready to ship to customers.Read more: Amair Ahmad
I ensure that our services are running smoothly and products are dispatched on time.
I ensure that all relevant paperwork for trainers and the Admin Team are in order at both ends.
AED Product Specialist
I assist defibshop customers with orders and enquiries as part of the sales team.
As an Account Manager I ensure all the needs of our customers are met promptly.
As an Account Manager for defibshop, it's my job to ensure that we're the first port of call for all new and returning customers when they're looking for anything to do with defibrillators.
Paula WalkerAED Product Specialist
I provide impartial advice and great sevice to customers on their defibrillator purchases .Read more: Paula Walker
AED Product Specialist
The main aspects of my role are helping customers with enquiries and processing orders.
Dariane MooreAccount Manager
I liaise with customers at all stages to ensure their needs are met promptly and professionally.Read more: Dariane Moore
Diane SouchCredit Controller
I manage any customer overdue account balances and answer any queries they may have.Read more: Diane Souch
Amy RushCredit Controller
I work within the accounts department, managing and making sure payments are up to date.Read more: Amy Rush
Jenny BrannanCreative and Marketing Co-ordinator
My role as a part of the creative team is to promote the defibshop brand using our social media platforms.
Sarah McLoughlinCreative and Marketing Assistant
As part of the Creative Team, my role is to promote defibshop through various social media platforms.
James BrierleyGraphic Designer
My role as the Graphic Designer is to help create the brand identity that our customers will associate with defibshop.
Blanca MartinezGraphic Designer
As a graphic designer, I aim to give the brand the right visual look and create a recognisable brand identity.Read more: Blanca Martinez Valiente